In the proposed article, the authors investigate how the candidates to the French presidential elections, Emmanuel Macron and Marine Le Pen, named their fellow citizens, what types of denominations the two candidates used when referring to the French people during the TV-debate which took place in May 2017. The authors have carried out several discourse analytic studies on the final debate of the French presidential elections (Sullet-Nylander & Roitman 2010a, 2010b, 2011 and 2016).
This new study deals with the concepts of denomination and/or nomination within a discourse analytic framework based on theoretical models and definitions by Kleiber (2001) and Siblot (2001). The identification of “les paradigmes désignationnels” (Charaudeau & Maingueneau 2002: 415) enables the collection of relevant semantic and lexical information related to this specific genre and discourse type. The analyses are quantitative and qualitative as well as comparative (between the two candidates).
The following research questions are addressed: How do both candidates refer to French people during their exchanges? Do the differences in the frequency of a particular denomination depend on the political orientation of the candidates? What electoral strategies can be linked to these (de)nominations? The results show several differences between the two candidates, one of which the most salient being Marine Le Pen’s use of the lexeme “compatriotes” while Macron prefers “concitoyens”.
Copyright (c) 2019 Francoise Sullet-Nylander
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